Book Recommendation: 90 Rules For Entrepreneurs (Marnus Broodryk)

"Sure, entrepreneurship is often about breaking the rules. But there are also a number of them that you should follow if you want to survive long enough to see what happens when you do"

-Marnus Broodryk

Source: Megamalist

I had the pleasure of reading the book 90 Rules for Entrepreneurs by Marnus Broodryk. What a pleasant surprise. In this book Marnus shares tips and strategies for new and seasoned entrepreneurs from his well of knowledge and experience, as well as the conversations his had with his mentors and colleagues.

In this article we will delve deep into the reasons why I purchased the book, the structure of the book, who this book is suitable for, and my favourite quotes from the book.

1. Why I Purchased The Book

I was drawn to the easy-to-read format of the book. Moreover, there is a great focus on personal development and emphasis the importance of self-awareness, mindset and preparation all in the context of entrepreneurship. I rate this book 5/5 stars for the writing style, practicality and how relevant it is to the current era. This codex of hustle offers insights and tips for entrepreneurship, scaling and thriving. It is the sort of book you can always pull out if you need clarity for the topics below.

2. The 90 Rules are categorized into 8 chapters which include:

1. What you need to know before you begin

2. The initial stages of entrepreneurship

3. Growing & scaling your business

4. Financial management - cash flow management, budgeting, etc

5. The human side of business - self-management, leadership and team management

6. Sales & marketing - strategies for attracting & retaining customers

7. Navigating the challenges that come with entrepreneurship

8. Perseverance and staying thing the course

These chapters have great lessons and insights that will assist entrepreneurs consider the role that they play in their businesses and how they can ensure that they are well equipped with the necessary tools to thrive.

Furthermore, you can expect to find nuggets, guidelines and advice for topics such as

• The importance of having a long term vision

• Avoiding burnout and sustaining motivation.

• Branding, customer relationships and leveraging the digital marketing spaces

3. Who should read 90 Rules for Entrepreneurs

90 Rules for Entrepreneurs by Marnus Broodryk is tailored for a wide range of individuals interested in entrepreneurship including;

1. Aspiring entrepreneurs

2. Business students and enthusiasts

3. Small business owners

4. Early stage entrepreneurs

5. Anyone facing entrepreneurial challenges &

6. Established entrepreneurs

Broodryk offers essential advice and insights on the mindset and preparations needed before starting a business. He provides practical guidance on navigating early challenges, scaling, and financial management.

Business students and those interested in entrepreneurship will find valuable lessons about the realities of running a business. Business owners facing setbacks, financial difficulties, or leadership challenges will find motivation, resilience strategies, and a clear roadmap for overcoming obstacles.

4. My favourite quotes & reminders from this book

1. "Running a business is a marathon not a sprint"

2. "Re-evaluate your plan, make changes and move on"

3. "The kind of customer you need to find is a paying one"

4. "Great businesses scale up through systems operated by efficient people"

5. "Celebrating is often the cheapest way to make better, happier, more motivated employees"

The world is constantly evolving and it is imperative for all entrepreneurs to keep themselves up to date with new insights, the latest trends, and information that will ensure that they are competitive and relevant. This book offers all this, invest in yourself, invest in your business and you will thrive!